1Diapositiva 12

Apuntes

[Diapositiva 1] Digital Transformation Gabriel Cogo [Diapositiva 2] Understanding Digital Transformation : Think of it not as a single project , but as a continuous process . Vial defines it as: "...a process that aims to improve an entity by triggering significant changes to its properties through combinations of information , computing , communication, and connectivity technologies ." In simple terms : It's how companies adapt and fundamentally change their business to survive and thrive in a world dominated by digital technology . [Diapositiva 3] The Big Picture: A Framework for Transformation The article provides a map for understanding this journey. It shows that digital transformation isn't just about buying new tech. It's a chain reaction. Disruptions: External pressures force a company to change. Strategic Responses: The company formulates a plan to react. Use of Digital Tech: Technology is the tool to execute that plan. Changes in Value Creation: The company fundamentally alters how it does business. Structural Changes & Barriers: The company must change internally and overcome r...