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Apuntes

[Diapositiva 1] Unit 1.3 ORGANISATIONAL OBJECTIVES [Diapositiva 2] Learning Outcomes Vision statement and mission statement (AO2) Common business objectives including: Growth; Profit; Protecting shareholder value; and Ethical objectives (AO2) Strategic and tactical objectives (AO3) Corporate social responsibility (CSR) (AO3) Use SWOT Analysis to assess an organisation’s position, and to define and refine its objectives. Ansoff’s matrix for different growth strategies of a given organisation STEEPLE to assess external factors in decision making process Porter’s Generic Strategies for strategy decisions [Diapositiva 3] The importance of vision and mission statements Thursday, 03 October 2024 Learning Objective: Why do businesses need to set out their vision and mission? Success Criteria: Outcome 1: Define vision and mission statement Outcome 2: Outline the need for businesses to have vision and mission statements ATL Skill Focus: Research, critical thinking Challenge: Can you state St George’s V & M statements? [Diapositiva 4] ATL Activity - (Research skills) - Missions, visions, and the key concepts "Vision without execution is daydreaming“ Bill Gates (b.1955), Co-founder ...